At Adelante Live (ALI), we recognize that we’re nothing without the support and trust of our clients. This is why we take take our fourth cornerstone, Accountability (link to “Why Adelante Live” section on homepage), so seriously. Everything we do from the top down is designed to offer unparalleled service to our clients, and to constantly improve those services, so that our clients will stand out from the crowd and achieve their marketing goals.
Among the better known clients on our list are some respected brands in the food and beverage, cosmetics, and technology industries. Brands like Kmart, Sears, T-Mobile, L’Oreal, Absolut Vodka, Burger King, Bright House Networks, Wrigley, and Checkers.
But as far we’re concerned, it’s not about size. Some of our most successful events have been executed on behalf of small- to mid-sized businesses looking to increase brand awareness at the local or national level. ALI’s wide range of services (link to “What We Do” page) enables us to develop, manage, execute, and support live events and promotions of all sizes and at a variety of price points, no matter what the spend for your marketing spend is.
Ready to start a conversation about how we can help you take your marketing to the next level with unprecedented ROI and one of a kind experiences for your customers?
At Adelante Live, no brand is too big…or too small. Some of our most successful events have executed on behalf of small to mid-sized businesses that seek to increase brand awareness on a local or national level. With the wide range of services we offer, we have the ability to develop, manage and execute live events and promotions of all sizes!
The portfolio of clients serviced by Adelante Live, Inc. boasts some of the most well-known brands in the food and beverage, cosmetics, and technology industries. This list of brands include Kmart, Sears, T-Mobile, L’Oreal, Absolut Vodka, Burger King, Bright House Networks, Wrigley, and Checkers.
When Bright House Networks needed a ‘feet on the street’ promotional program to launch their new ‘Hello Friend’ branding to the community, they turned to us to develop and execute an experiential program. We conceived a series of promotional ‘Acts of Friendship’ to build buzz about the new advertising campaign and create goodwill with the consumer base.
The underlying message of our executions was to truly do something nice and unexpected – something a friend would do for you. We interacted with consumers in a variety of settings including on the street in downtown and beach areas to pay for parking meters, in grocery stores to hand out gift cards and at major attractions to pay for admission.
Promotions were executed covertly as brand ambassadors were not aware of the brand they were representing. They were instructed to interact with consumers by saying that the gift was from a ‘friend’. Their t-shirts and collateral piece handouts highlighted the new ‘Hello Friend’ logo and continued to promote the new branding.
Multiple markets executed simultaneously in 5 states (FL, MI, AL, CA, and IN) over a 6 week period.
Over 100 Hello Friend Ambassadors booked across five states
Over 34,300 TOTAL brand impressions
Over 13,000 TOTAL consumer interactions