Category Archives: Talent


7 Tips for Promo Talent: How to Write a Better Event Recap Report

7 Must-Do’s On Your Next Event or Promo Recap Last week, my colleague Lisa Marino wrote a post about the vital information brands and agencies should obtain from an event recap report. I wanted to take the opportunity with this post to … Continue reading

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Wardrobe Must Haves for Promotional Talent

The Wardrobe You Need to Get Hired for Promotional Events In order to be a successful brand ambassador, you need to provide some wardrobe basics for each event you execute. Depending on the type of promotion, the requirements will differ. … Continue reading

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The Importance Of Being On Time (and That Means 15 Minutes Early)

What You Need to Know About Arriving to Your Events On Time Have you heard the expression, arriving on time means you are already late? Well I hadn’t heard that until I started in this industry close to 10 years ago. A … Continue reading

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Getting Too Many (or Not Enough) Emailed Promo Opportunities?

Simple Tips for Managing Your ALI Emails I know you love us, but I’m also sure you don’t want an inbox full of promo opportunity notifications – especially if you live 500 miles from the event location! Here are a … Continue reading

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Keep Your Feet and Legs in Standing Order

In an industry where looks matter, most of us take great care of our appearance. Facials, teeth whitening, visits to the dermatologists and make up counter, are often standard.  Good looks will definitely get you promotional jobs but being able … Continue reading

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Are You Using the Adelante Live Mobile Site From Your Smartphone?

You should be! Earlier this year, Adelante Live launched their mobile site m.adelantelive.com which is an abbreviated but content rich version of the full A-Live Agenda. From your smartphone browser you can quickly and easily perform the following tasks: Search … Continue reading

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In Defense of Booth Babes

Recently one of my LinkedIn Groups had a lively discussion under the thread, “Is it Finally Time to Ban the Booth Babe?”. Well that’s harsh I thought. For one, I can think of a better name than the derogatory “booth … Continue reading

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Three Reasons Why It Seems Like Your Agency Has Lost Your Number

1. You Have a Reputation of Being Late.  In this profession being late is tantamount to committing a cardinal sin. Thou must not be late!  And if for some reason you are late; you should call or text the onsite … Continue reading

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When the Freebies Aren’t Flying

We’ve all been there; a client has assigned us thousands and thousands of premiums -freebies – to give away in an afternoon. It should be a cinch; we’re not Children’s International asking for money, nor a market research company demanding … Continue reading

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